Evolving the brand of Tulane Bands

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As Tulane Bands has recently officially unveiled its rebranding, I thought it would be worth documenting and writing about the history of the brand and its logos throughout the program’s recent history from my perspective as the primary brand force. The Original Logo The very first Tulane University Marching Band logo was developed prior to my hiring in 2008. This functioned pretty well within the brand philosophy of Tulane University and our association with it […]

TUMB Banquet Awards Process

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I thought it might be a good idea to document the process we use for the TUMB Banquet Awards in an effort to promote transparency and an understanding of how awards are chosen.  The process is something that evolved over the first few years of the banquet but has held steady for the past several years.  The process is subject to future tweaks if I feel it’s necessary, but i’m pretty comfortable with the system […]

The context of National Anthem protesting in marching band

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I have a tendency to keep my personal political beliefs out of my online life when it comes to mainstream topics such as our current presidential election, black lives matter, etc. etc.  I do this primarily because I feel like my opinions on those mainstream topics, despite sometimes being nonmainstream, are represented easily enough by my actions and personality and echoed well enough in our currently connected society that my voice doesn’t add significant impact […]